The experience behind CiteWert.

Over 15 years of communications consulting — from government agencies to eBay.

Before CiteWert, Dr. Jan-Pierre Richter advised companies and institutions as a freelance strategist and communications consultant — from German federal government agencies to eBay. That experience is the foundation of CiteWert.

CiteWert is new. The expertise behind it is not. What I bring to AIO engagements today is the result of 15+ years of hands-on work in communications strategy, SEO, and digital visibility — tested at scale with clients who couldn't afford to get it wrong.

Who I've worked with.

Selected engagements from over 15 years of independent consulting.

  • eBay SEO consulting and AI implementation advisory — reference case for AEO research across Gemini and ChatGPT
  • Multiple German federal government agencies (confidential) Communications strategy, campaign development, PR and event consulting
  • Major private health insurance company (confidential) Crisis communications and editorial management
  • National energy provider (confidential) Content strategy and PR editorial
  • GloboTur Brazil Travel Specialist Website concept and SEO consulting

Some client names anonymized by request (confidentiality agreements).

eBay: Auditing AI visibility at scale.

Background
eBay — one of the world's largest e-commerce platforms — navigating the shift to AI-driven search. Millions of product listings need to be findable not just on Google, but in ChatGPT and Gemini.
Objective
AI visibility audit across Gemini and ChatGPT: How prominently does eBay appear in AI-generated answers? Where does AI citation diverge from classic search rankings — and why?
Methodology
Systematic prompt testing across multiple AI platforms — structured analysis by category, competitive benchmarking, and identification of structural optimization opportunities.
Results
Details available in a direct conversation.

Interested in a similar audit for your organization?
Let's talk.

Let's discuss your project.

Whether it's an AIO strategy, an AI visibility audit, or a first assessment — I'm ready to talk. Direct, concrete, no sales pitch.

Book a discovery call