The experience behind CiteWert.

Over 15 years of communications consulting, from government agencies to eBay.

Before CiteWert, Dr. Jan-Pierre Richter advised companies and institutions as a freelance strategist and communications consultant, from German federal government agencies to eBay. That experience is the foundation of CiteWert.

CiteWert is new. The expertise behind it is not. What I bring to AIO engagements today is the result of 15+ years of hands-on work in communications strategy, SEO, and digital visibility, tested at scale with clients who couldn't afford to get it wrong.

Who I've worked with.

Selected engagements from over 15 years of independent consulting.

  • eBay SEO consulting and AI implementation advisory, reference case for AEO research across Gemini and ChatGPT
  • Multiple German federal government agencies (confidential) Communications strategy, campaign development, PR and event consulting
  • Major private health insurance company (confidential) Crisis communications and editorial management
  • National energy provider (confidential) Content strategy and PR editorial
  • GloboTur Brazil Travel Specialist Website concept and SEO consulting

Some client names anonymized by request (confidentiality agreements).

eBay: Auditing AI visibility at scale.

Background
eBay (one of the world's largest e-commerce platforms) navigating the shift to AI-driven search. Millions of product listings need to be findable not just on Google, but in ChatGPT and Gemini.
Objective
AI visibility audit across Gemini and ChatGPT: How prominently does eBay appear in AI-generated answers? Where does AI citation diverge from classic search rankings, and why?
Methodology
Systematic prompt testing across multiple AI platforms: structured analysis by category, competitive benchmarking, and identification of structural optimization opportunities.
Results
Details available in a direct conversation.

Interested in a similar audit for your organization?
Let's talk.

Let's discuss your project.

Whether it's an AIO strategy, an AI visibility audit, or a first assessment, I'm ready to talk. Direct, concrete, no sales pitch.

Book a discovery call